In: Why I Ride Project

Mountain bike enduro racers all smiles on the trail.
I Ride For the Fun Times with Friends
April 1, 2021

When I was in school, I thought I was going to become a physical therapist, not be racing bikes in Italy. It’s wild to think about.

Read More
Dirt bike racer starring down the trail.
Why I Ride Stories: Josh Rempel
March 25, 2021

The feeling of hitting flowing singletrack after a rain, through the aspen trees that are just starting to change colors, the smell of the woods, and the perfect dirt that is like riding on rails. I live for it.

Read More
Dirt bike rider riding on red clay through the trees.
Why I Ride Stories: Wardell Bennett
March 18, 2021

Riding motorcycles continues to positively influence me and those around me and makes family bonds even tighter.

Read More
Kris Vermillion's son looking at the view while riding his mountain bike.
Why I Ride Stories: Kris Vermillion
March 12, 2021

Riding allows me to sort through personal or work issues, build relationships with family and friends, and push myself to do more than I think I can.

Read More
Vanessa Ruck sharing her Why I Ride story.
Why I Ride Stories: Vanessa Ruck | The Girl on a Bike
March 4, 2021

Road riding on my Harley-Davidson had me loving bikes; however, I wanted more fun and adrenaline-filled.

Read More
A lonely motorcycle sitting in a field.
Why I Ride Stories: Eddie Marak
February 25, 2021

My Favorite place to ride on earth would have to be Colorado. It’s the total package: great riding, incredible scenery, and good weather. It’s an adventure, and it’s something that I don’t get to experience often.

Read More
Todd 'The Cowboy' Slavik shredding on his BMX bike,
Why I Ride Stories: Todd Slavik
February 18, 2021

I joke around with friends that “I do it for my fans.” I’ve spent my life entertaining others. No matter if it’s racing, jumping, or just going out for a freeride with friends.

Read More
Why I Ride Stories: Drew Anderson
February 4, 2021

Knowing that I can always hop on my bike and ride, forget about what is happening—that comforts me.

Read More
Mountain biker riding a dusty trail with the setting sun beaming behind him.
Why I Ride Stories: Austen Bickford
January 28, 2021

I ride for many reasons. Some days I don’t have a clue why I ride, but then I do it anyway and rarely regret it.

Read More
A family of dirt bike riders
Why I Ride Stories: Brian Martinson
January 21, 2021

There are so many reasons why I love to ride. There is the freedom from life and all of our first world problems. Of course, there’s the feeling I get when I clean that obstacle, rail a turn perfect, or win a race.

Read More